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La Roche-Posay unveils breakthrough dark spot innovation: MelaB3 Serum & UV with multi-patented ingredient Melasyl™ born from 18 years of research

Erdem by Erdem
April 30, 2024
Reading Time: 2 mins read
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La Roche-Posay unveils breakthrough dark spot innovation: MelaB3 Serum & UV with multi-patented ingredient Melasyl™ born from 18 years of research

La Roche-Posay, renowned for its dermatologist-tested skincare solutions, is proud to announce the launch of its latest dark spot innovations – Mela B3 Dark Spot Serum & Mela B3 UV Daily Moisturizer SPF 30. Powered by Melasyl™, L’Oreal’s new multi-patented ingredient born from 18 years of research, this launch marks a breakthrough in pigmentation science for those dealing with skin discoloration.

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Born from research on 23,000 people1, Mela B3 Serum is the first dermatological discoloration and dark spot solution powered by Melasyl™ with 10% Niacinamide. This anti-aging serum visibly reduces a range of skin discoloration, including sunspots, age spots, post-acne marks, and even the most persistent dark spots, with long-lasting results, while respecting the natural tone of all skin. Proven and tested on all skin tones.2

In addition to the treatment serum, Mela B3 UV Daily Moisturizer with SPF 30 helps protect skin against visible signs of sun damage caused by UVA and UVB exposure. Powered by Melasyl™ and 5% Niacinamide, it also helps improve the appearance of dark spots.

“Discoloration is a common complaint by patients, which occurs in all skin types. Mela B3 serum with Melasyl™ & Niacinamide will improve facial skin discoloration, fade dark spots, and correct uneven skin tone,” says board-certified dermatologist Dr. Valerie Callender. “Mela B3 Lightweight SPF 30 Sunscreen is formulated with Melasyl™ to correct existing dark spots while preventing post-inflammatory hyperpigmentation and discoloration from occurring. I recommend daily use of Mela B3 UV, which provides broad spectrum protection from UVA and UVB light.”

Pigmentary disorders & quality of life:

Discoloration, excess pigmentation, and sun spots were among the fastest growing skin concerns in 2023 [1] and according to a study of 23,000 women conducted by La Roche-Posay, pigmentary disorders can have a profound effect on quality of life. Of the 23,000 people surveyed, nearly half the people dealing with pigmentary disorders reported a moderate to extremely large effect on their quality of life. Among those suffering from pigmentary disorders such as solar lentigo, melasma, or post-inflammatory hyperpigmentation:

  • 22% feel viewed as dirty
  • 21% feel people avoid sitting next to them on public transportation
  • 23% feel treated differently during administrative procedures
  • 21% feel discriminated against at work

“I love that Melasyl is a brand-new technology with a novel mechanism of action. I am looking forward to incorporating it into my toolbox for pigmentary issues. In my patients, I would add this to their morning skincare routine after cleansing and before sunscreen. At night, I would use an adjunctive therapy, that addresses the pigment via a different mechanism of action. Using a multimodal approach is very helpful in patients with pigmentary skin conditions,” says board-certified dermatologist Dr. Heather Woolery-Lloyd.

Mela B3 Dark Spot Serum & Mela B3 UV Key Ingredients:

  • Melasyl™: helps target look of discoloration while respecting the natural tone of all skin
  • Niacinamide: known for its ability to help visibly fade skin discoloration
  • La Roche-Posay Thermal Spring Water: contains a unique combination of minerals, trace elements, and a high concentration of selenium, a natural antioxidant

FORMULATION CHARTER: La Roche-Posay products are developed using a strict formulation charter with a minimal number of ingredients. Every product undergoes stringent clinical testing for efficacy and safety. Mela B3 Serum & Mela B3 UV are:

  • Tested on sensitive skin
  • Dermatologist tested
  • Allergy tested
  • Non-comedogenic
  • Paraben-free

Tags: #antiaging#Beauty#brand#dermatologisttested#ingredients#innovation#larocheposay#MelaB3#Melasyl#moisturizer#natural#niacinamide#parabenfree#patented#pigmentation#sensitiveskin#Serum#skincare#technology#UV#UVA#UVB
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Erdem

Erdem

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