Brazilian companies participating in Beautycare Brazil (Internationalization Project of the Brazilian Cosmetics, Toiletries and Fragrances Industry and its correlates), created by ABIHPEC (Brazilian Association of the Personal Hygiene, Perfumery and Cosmetics Industry) in partnership with ApexBrasil (Brazilian Association of the Cosmetics, Toiletries and Fragrances Industry) had a prominent presence at in-cosmetics Global 2025, held on April 8-10 in Amsterdam, the Netherlands. The 15 exhibiting companies acted as true meeting points for buyers interested in exploring the excellence of Brazil’s export offering and reported a total of 2,766 business meetings, with $1.2 million in deals completed during the fair and another $19.2 million deals expected for the next 12 months.
Among the highlights of the fair, Chemyunion, a participant in the Beautycare Brazil project, won the prestigious 2nd place in the Sensory Bar Award 2025 with the “Be your beauty” campaign. The initiative delighted the public with a sensory approach focusing on self-care, using formulas with enveloping textures that celebrate the natural beauty and unique essence of each individual. The major protagonist was the innovative “Cream to Toner – Neck & Décolleté Care (FGC002D24) with Emulfeel®️ SGP CHI,” which surprised judges and visitors thanks to its unique processing and sophisticated touch.
Additionally, the “Sustainable Beauty” seminar, promoted by ABIHPEC and Beautycare Brazil, stood out as one of the highlights of the event. The lecture, given by Fábio Brasiliano, Director of Sustainable Development at ABIHPEC, attracted visitors interested in learning more about sustainable initiatives that can shape the future of the industry.
According to Tiago Milani, International Business Manager at ABIHPEC and representative of Beautycare Brazil: “Our participation at in-cosmetics Global 2025 reaffirms the commitment of Brazilian industries to innovation and product diversity as a competitive advantage in the international market. These results prove that Brazil is further consolidating its position as a leader in ingredients for the Cosmetics, Toiletries and Fragrances sector.”
Click here to learn more about the participating companies and their products.
Participating companies: ALS B&PC, Apoena Biocare, Aqia Química Inovativa, Assessa, Atina Ativos Naturais, Bela por Natureza, Chemyunion, Granatum, Maian, Nanoscoping, Nanovetores, Plantus Industry, Prolab, TC Química, and Vollmens.
