Beauty from within can be defined as the practice of implementing long-term lifestyle changes to maintain healthy skin. Consuming nutrients through the use of beauty supplements has beneficial effects on the skin.
What are nutricosmetics? Nutricosmetics can be defined as the point at which nutrition and cosmetics meet. Taking a significant interest in skin care is a worldwide trend, boosting the nutricosmetics market. As concerns about skin health shift from the outer appearance of the skin to a strong focus on how ingredients in skin care products can contribute to overall health and well-being in the long term, it’s important to evaluate the combined effect on the nutricosmetics market. The concept of beauty from within has helped drive the growth of the nutricosmetics industry with +78% of food, beverages, and dietary supplements launching with beauty claims – for a steady nutricosmetics market growth worldwide. (Mintel, 2022)
Consumers are increasingly analyzing the role that skin plays in their overall health, and recognizing how using products like skin health supplements can facilitate beauty from within and healthy ageing. They are progressively more aware that their skin’s maintenance requires a supply of quality nutrients, which are just as important, if not more so, than appropriate topical cosmetic care. The skin needs to be kept nourished in order to perform at its best, and to look its most radiant.
Consumers of all ages are thus adapting to a more holistic approach to wellness, taking a much broader view of the environmental factors that can impact their skin health. Image-conscious consumers connect skin health and appearance with a direct link to happiness and mental well-being (FMCG Gurus 2021).
Skin renewal takes place in the hypodermis and dermis. When using moisturizing creams, lotions, and serums, the positive impact is limited since the topical applications act only on the upper layers of the epidermis. Orally–ingested beauty supplements have the ability to act from the inside – within the deeper layers of the skin.
